The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Jr., Scott W. Cooper.

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TextPublication details: New York : McGraw-Hill, 2003.Edition: 3rd edDescription: xxxii, 544 p. : ill. ; 28 cmISBN:

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Current library	Call number	Copy number	Status	Notes	Barcode
Main Library Reserve Book Section	658.802 HIE (Browse shelf(Opens below))	001	Available	Material available in hard copy	bsu26040383

Includes bibliographical references and index.

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