Exploring marketing research / William G. Zikmund.

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Material type: Text

TextPublication details: Fort Worth : Dryden Press, c1994.Edition: 5th edDescription: xxiv, 818 p. : ill. (some col.) ; 26 cmISBN:

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Current library	Collection	Call number	Copy number	Status	Barcode
Main Library	NFIC	658.5 ZIK (Browse shelf(Opens below))	1	Available	16349

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