TY  - BOOK
AU  - Stern, Louis W.
AU  - El-Ansary, Adel I
AU  - Coughlan, Anne T
TI  - Marketing Channels
SN  - 8120311493
U1  - 658.8  22
PY  - 2001///
CY  - New Delhi
PB  - Prentice-Hall of India Private Liited
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -