Services marketing management: (Record no. 13544)

MARC details
000 -LEADER
fixed length control field 00740nam a22002417a 4500
001 - CONTROL NUMBER
control field 13544
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260519091639.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260519b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 33103
040 ## - CATALOGING SOURCE
Original cataloging agency BSULIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
Item number KAS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kasper, Hans.
9 (RLIN) 26483
245 ## - TITLE STATEMENT
Title Services marketing management:
Remainder of title a strategic perspective/
Statement of responsibility, etc Hans Kasper, Piet Van Helsdingen and mark Gabbott.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc England:
Name of publisher, distributor, etc John Wiley & sons ltd.,
Date of publication, distribution, etc 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 554 p.:
Other physical details ill.;
Dimensions 23cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Helsdingen, Piet. Van
9 (RLIN) 26484
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gabbott, Mark
9 (RLIN) 26485
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
    Dewey Decimal Classification     Main Library Main Library Reserve Book Section 19/05/2026 Purchased 33103   658.8 KAS bsu26050178 19/05/2026 001 19/05/2026 Books Material available in hard copy

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