Services marketing management: a strategic perspective/ Hans Kasper, Piet Van Helsdingen and mark Gabbott.

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Material type: Text

TextPublication details: England: John Wiley & sons ltd., 2006.Edition: 2nd edDescription: xvii, 554 p.: ill.; 23cmISBN:

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Current library	Call number	Copy number	Status	Notes	Barcode
Main Library Reserve Book Section	658.8 KAS (Browse shelf(Opens below))	001	Available	Material available in hard copy	bsu26050178

Includes bibliographical references and index

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